You coach the game.
We run the business.
CoCaptain Sports is the off-court partner for basketball club directors. We handle your finances, systems, registration platform, and marketing. You focus on player development and winning on the court.
Built exclusively for youth basketball. AAU, travel, rec, and training programs.
Built for the People Who Keep Basketball Programs Running
AAU & Travel Clubs
Tryout season through tournament weekends. We run the business behind your program year-round.
Rec & Local Leagues
Registrations, payments, and communication handled across every division and season.
Training Academies & Camps
Fill your camps and clinics. Keep athletes coming back. Know exactly how your business is performing.
Four Pillars. One Off-Court Partner.
Financial Clarity & Forecasting
We break down your revenue and expenses so you understand your financial health. Then we build predictable growth forecasts for future seasons.
Systems & Operational Optimization
We audit your workflows, streamline day-to-day processes, and eliminate the bottlenecks that cost your staff hours every week.
Registration Platform Management
Seasonal sign-ups, discount codes, payment troubleshooting. We manage your registration tech stack so you never miss a signup.
Marketing & Player Retention
Strategies that keep current families coming back year after year. Targeted marketing that brings new athletes into your program.
Simple Monthly Plans. No Surprises.
90-Day Registration Platform Implementation
Your registration platform set up, tested, and open. Then supported for a full quarter while your season gets underway.
Start Your Implementation- Up and running within 48 hours
- Full setup for your calendar year of events
- Fees, discount codes, and payment plans configured
- Ongoing support for the full 90 days
Game Plan
The business foundation every basketball organization needs. Reviewed, optimized, and managed for you.
- Platform management: sign-ups, discounts, and payments handled
- Marketing email templates: ready to send to your families
- Weekly strategy calls: a standing seat at your table
- Seasonal budgeting & pricing strategy: know your numbers and forecast every season
Championship Plan
Everything in Game Plan. Plus we execute the marketing and chase the money, not just plan it.
- Everything in Game Plan
- Active collections management: outstanding family balances worked every week
- Managed marketing emails in platform: campaigns built, launched, and sent for you
Dynasty Plan
Everything in Championship Plan. Run across up to three locations under one roof.
- Everything in Championship Plan
- Up to 3 locations included: reach out about additional locations
- Multi-location setup and management: every site on the same system
- Per-location reporting: see each site and the whole organization
Not sure which fits? Book a free call and we’ll walk through your program together. No pressure, no sales pitch.
Getting Started Is the Easy Part
Free Program Audit
Tell us about your program. We’ll pinpoint exactly where the business side is costing you time and money.
Business Review
We dig into your finances, systems, and registration setup. You get a clear picture of where you stand.
We Get to Work
Your off-court operations run on schedule every month while you focus on players, coaches, and winning.
A Real Partner, Not Another Tool
One sport. One set of problems. One calendar. And a partner who has been in this industry for over a decade.
- Reclaim hours every week lost to admin and back-office work
- Know your numbers: revenue, costs, and season forecasts
- Never miss a signup with a fully managed registration stack
- Keep families coming back season after season
- Scale your organization without scaling your stress
I’ve observed Collin’s professionalism, enthusiasm, and strategic expertise in the club basketball industry for over a decade. His integrity, work ethic, and dependability are unparalleled.
I’ve worked with Collin for years across multiple roles, and at every step he’s been incredibly valuable to my organization. He is creative, clear-minded, and executes at an incredible rate. Any basketball organization with him in their corner will be better and more successful because of it.
Ready to Get Your Time Back?
Book a free discovery call and we’ll walk through exactly where CoCaptain Sports can take the business load off your plate.
Free Program Audit
One hour, no cost. We review how the year actually went and uncover the pain points costing you time and money. You walk away with actionable steps to make next season run more smoothly, whether you hire us or not.
Book My Free Program AuditNo spam. No sales pitch. Just a real conversation about your program.